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Show value before you sell

Whether you’re an established Nashville mom-and-pop-shop or an up and coming web-based startup, you’re losing opportunities if you’re not focusing on your presales game. If there’s one thing our operations consulting firm knows firsthand, it’s…
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What is brand marketing?

Let’s start with what brand marketing is not: you can’t just create an eye-catching logo and think you have a successful brand. It doesn’t work that way. Brand marketing is marketing for your story not…
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What are target markets?

Any marketing consultant will tell you the importance of using target markets when developing a marketing strategy. But if you’re not well-versed on the subject of marketing for small businesses, the phrase “target markets” might…
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Common Myths of SEO

Our Nashville SEO Company is passionate about helping small business owners take control of their search engine optimization (SEO) and rankings. Unfortunately, there’s a lot of misinformation out there about SEO, so it can be…
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How to organize your SEO keywords

We all know that using a solid keyword strategy is crucial for search engine optimization. But with so many ways to look at keywords, it can be hard to figure out which ones to focus…
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