![A smartphone on the home screen displays social media apps and illustrates using social media for business.](https://takethestairs.biz/wp-content/uploads/2021/04/pexels-magnus-mueller-2818118-1200x951.jpg)
How Small Businesses Can Create Effective Social Media Content
As rewarding as it can be, running a small business isn’t easy. You have to keep an eye on everything from sales and customer service to HR and operations, not to mention thinking about innovation…
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What is persona-based advertising?
Most business owners know that social media advertising companies are a cornerstone of any modern marketing strategy. After all, with almost two billion people using Facebook on any given day, social media has become a…
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How businesses use social media
Social media’s impact on business Social media has been around for a long time with the first blogging sites coming into existence in 1999. After that, social media burst into fresh life with the launch…
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Uncovering the value of social media for small business
Did you know that social media has a global penetration rate of 45%? Partake in it or not, social media in its various forms is here to stay. Maybe you scroll through Instagram every hour…
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