Social media advertising budget calculator
One of the social media advertising questions our marketing agency gets asked most is what should my budget be for this advertising campaign? This can be a very difficult question to answer if you haven’t developed a social media budget calculator.
Every advertising platform is different, but they all operate by having you put in your budget and targeting requirements, and the platform spits out how many impressions you can expect. As a result, we’ve built our calculator based on impressions.
As a social media advertising agency, our job is then to work backwards from the impressions to find the sweet spot for your budget. So we’ve set our calculator to determine the impressions needed to generate the leads you require for your business.